Scope
Specialising in advisory services for UK tenants and landlords. The company sought to increase brand visibility and attract new audiences. Known for providing reliable advice on renting, legal matters, insurance, and regulatory guidance, the brand aimed to reach a wider audience of both tenants and landlords. The objective was to build brand awareness in a competitive market and position the company as the go-to source for trusted rental and landlord information.
Services
# Campaign visual
# Campaign headlines
Assets
# Printed Collateral
# Social Cards
# Event & Exhibition collateral
# Website Imagery
Approach
Our creative approach centred on using playful, engaging visuals to make the advisory services accessible and appealing to a broader audience. We developed a suite of colourful, friendly visuals featuring relatable characters and situations that both tenants and landlords might encounter. These visuals were carried across event collateral, digital and social media assets, and printed materials, creating a cohesive and approachable brand identity.
Outcome
The creative strategy succeeded in generating high engagement across both target audiences. The B2C campaign elements created a buzz on social media, with consumers actively engaging with content and sharing their anticipation for the launch, which led to strong initial sales. Meanwhile, the franchise-focused visuals and content attracted substantial interest from investors and entrepreneurs, leading to numerous inquiries and franchise applications. The campaign effectively positioned the burger brand as both an exciting dining option and a promising business opportunity, establishing a compelling foundation for sustained growth.